14.4.12

Porn On The Radio

I'm no prude, anyone who knows me would probably laugh if I tried to tell them I was. Today however, I was flat out shocked by my local radio station, shocked and then pissed right off.

Listening to Mike Devine on 91.5 the Beat this afternoon I was flabbergasted to suddenly be hearing what I can only assume was an adult joke recording, being played. The "joke", which ran about a minute or two, was basically a telephone directory menu for sex tips. "If you like anal sex, bend over and press the pound key" - a quote from the clip, and actually one of the better quotes that I could be posting.

Numerous inquiries were made by numerous people via Facebook and twitter and 91.5 the Beat ignored them. Not only did they ignore them but they deleted the posts from their Facebook page instead of addressing the concerns of their listeners. Mistakes are made, why are they being hidden? A better question might be how does that even happen but I digress.

91.5 The Beat played a overly sexual inappropriate clip live on air during the 5 o'clock hour on a Friday afternoon and then ignored the concerns of their listeners.

This is just the straw that broke the camels back for the non-music portions of 91.5 the Beats airings lately. Currently they are running an ad spot for Fusion Fitness that is basically telling people it's better to be stupid than fat. Those are words straight from the ad. Another ad they have running a man exclaims "Crap" very distinctly, guess what my three year old does now too?

I'm not sure who is in charge of their ads, their air time or their content but they are failing their job miserably in my opinion by not thinking about who their listeners are lately. Then to completely dismiss and delete listener comments about something that was found to be offensive is just disrespectful.

It's bad business practice, 91.5 The Beat. I'm saddened by how they are choosing to deal with this situation. When your customers are asking questions and concerned, making them disappear is not they way to handle it. This could have been an easy pr fix by admitting a mistake and apologizing. Now it's created a situation where people are talking and telling their friends about how they mishandled the concerns of their listeners.

I'm not normally one to make a fuss about a mistake, but the unwillingness to admit to the mistake and the backhanded slap to the face deletion of questions about what happened bothers me.

To file a complaint to the CBSC (Canadian Broadcast Standards Counsel) about today's incident on CKBT-FM 91.5 The Beat you can fill out a two minute form here:

http://www.cbsc.ca/english/complaint/form.php

I really hope The Beat chooses to address this issue and apologize to its listeners.

3 comments:

  1. Hi, Jodi? I believe it is? This is Scot Turner - Program Director for 91.5 The Beat. I have been in Toronto since yesterday and only heard of this issue late this morning when it was brought to my attention. I can assure you that I am now looking into the issues you speak of in your blog and will address and comment on them when I have had the time to properly assess all points and views of these matters. Thank you. Scot Turner If you wish you can contact me directly at Scot.turner@corusent.com

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  2. It's sad what people try and pass off as good radio these days. I've been in the business for 17 years and I've only watched it go further and further downhill.

    These sorts of stories are one of the reasons I've been in no hurry to get back on the air.

    I'm proud of you for stepping up and posting this. Too often people just ignore and nothing ever gets solved that way. Well done for taking action!

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  3. That is disgusting. I stopped listening to 99.9's morning show as the conversations I find tasteless, disgusting and make me hate humanity. However, in addition to things like this(radio personalities, ad's) I also find musical content getting far too raunchy and inappropriate for radio. They are getting away with far too much.

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Lord knows I have an opinion, you should have one too!